Reasons to Open a Wireless Retail Store with Best Cellular If you would like to open a wireless retail store (or if you own an existing prepaid cellular store), Best Cellular is offering an industry-first change to the existing prepaid wireless retail business model! One of the cool things Best Cellular is changing about the wireless industry is the way retail stores are paid. For as long as there have been prepaid wireless stores and MVNOs, there have been Master Agents between the MVNO and the retailer. The Master Agent is typically in charge of recruiting new cellular retailers. In exchange for finding a new retailer, the Master Agent makes a large commission for every cellular customer activated by a retailer. The Master Agent also makes […]
As a prepaid wireless dealer, you’re choosing a somewhat low-risk business to get involved in. You probably don’t need to worry about someone getting burned when cooking a customer’s French fries, but there are a lot of other potential risks, for which you need to be prepared. Part of the benefit of doing business with Best Cellular is that we provide training and business contacts in every aspect of developing your new prepaid wireless business. McGregor Insurance is the trusted partner we choose to promote, when setting up wireless retailers, as official Best Cellular Dealers. To learn about getting a new policy or improving your existing prepaid wireless store’s insurance policy, click the link below.
In part 6 of our discussion on how to start a cellular store, we discussed hiring and training of new employees. In this section, we will discuss marketing & advertising resources to drive traffic to your new prepaid wireless business. Prepaid Wireless Store Marketing & Advertising Tips In the old days, there were a few forms of advertising that every business used. These marketing & advertising resources were basically limited to: Print media (including the phone book, newspaper and direct-mail ads) Billboards Radio and TV advertising Door to door sales Word of mouth advertising Social Media Listing in official dealer directory for Boss Cellular dealers Newspaper Partnering with other stores / retailers SEO Referrals from official dealer site
In the last article about how to start a cellular store, we discussed build-out, purchasing store fixtures, display cases, etc.. Hiring and Training Employees for your Wireless Store When starting a prepaid wireless store, learning to hire quality employees is key to building a successful business with return customers. A well-groomed, friendly, intelligent and well mannered employee will keep customers coming back! On the other hand, a store that has the best prices in town, but a rude or lazy employee working behind the counter, will have a hard time getting repeat business. As a colleague of mine stated, “Your employees will either be your best asset or your worst liability.” A good employee will bring in additional business and create lifelong friends of their customers. […]
Cellular Store Setup / Build-Out When you start a cellular store, store setup & build-out is another huge part of building a store that makes customers want to make a purchase. Studies have shown that your color-scheme and layout can actually have a big effect on helping a customer make a decision to buy. Store Fixtures Boss Cellular dealer support specialists have a lot of cool connections for our dealers to find the best store fixtures, displays, shelving, grid-walls, etc..
Prepaid Wireless Store Business Setup When you have a vision to start a prepaid wireless store, you will come up with a catchy and meaningful name, as the first step in your business setup. The name should be easy for customers to recognize, easy to advertise and possibly show some of your personality. Check online to ensure the name is not already used by someone else. A variation of your idea may need to be considered, if your idea is the same or near another business name. Legal advice is one of the first steps to ensure your dream of a prepaid cellular store is structurally sound, according to your desires. An attorney can help guide you through the type of legal entity such as sole proprietor, limited liability corporation (LLC), or a “S” […]
This is the third post in our discussion on how to start a cellular store. In this section, we will discuss what the best prepaid phones and accessories are to sell in a wireless store. Prepaid Phones If you are already running a successful cellular store, you can probably just skim over this article as a lot of it should be common sense. If you’re a Best Cellular dealer, you can allow customers to bring in their own prepaid phones or contract wireless devices, if they like (or order them directly from the Best Cellular fulfillment center). You can also order prepaid phones from other wireless wholesalers if you prefer. Many prepaid MVNOs force a customer to buy brand new prepaid phones in order to start […]