Pure Unlimited was a US phone brand that sold service without mobile data. It ran on AT&T’s GSM network. Wikipedia lists it as defunct but gives its end date as unknown. Its Order Today page suggested customers switch to sister company Pure Talk. No official shutdown notice was found.
Pure Unlimited appears to be shut down
Wikipedia lists Pure Unlimited as a defunct no-data MVNO on AT&T. The row says its Order Today page suggested customers switch to sister company Pure Talk. The end date is listed as unknown. BestCellular.com could not load the old Pure Unlimited site, found no news coverage and found no dated mention of the shutdown. No official end date was found.
If you had a Pure Unlimited line
The Pure Unlimited order page pointed customers to sister company Pure Talk, per Wikipedia. Pure Talk, sold as Pure TalkUSA, runs on AT&T, the same network. If your line is still active, contact Pure Talk about moving it. If it lapsed, the number may be gone. Any current carrier can take a new line.
BestCellular.com could not find an official Pure Unlimited shutdown notice and will update this page if one is published.
How Pure Unlimited ended
- August 11, 2015: Phone Scoop describes sister brand Pure TalkUSA as a low-cost MVNO on AT&T’s network.
Why Pure Unlimited ended
No source explains why Pure Unlimited ended. Wikipedia describes it as a no-data-service brand on AT&T and says its order page steered customers to sister company Pure Talk. That suggests the business moved its customers to the Pure Talk brand. No source states the reason or the date, and BestCellular.com found no announcement.
How to find who holds an old number now
- Check an old bill or payment record. It names the company that billed you last.
- Run the number through a carrier lookup tool. It shows the carrier that holds the number today.
- Call that carrier and ask for the account number and transfer PIN.
- Start the port from the new carrier. Never cancel the old line first.
Your right to keep a number
Number portability is federal law, not a carrier policy. The rule is the FCC’s: Portability: Keeping Your Phone Number When Changing Service Providers.
How we verified Pure Unlimited
BestCellular.com tracks active carriers and defunct ones. We keep both, because people still search for brands that no longer exist. Every fact on this page comes from the sources listed below, and we leave a detail out when no source states it. Where sources disagree, this page says so. If you can document a correction, tell us and we will check it against the sources.
Tracked and active are different counts on this site. Pure Unlimited counts in our tracked total, not in our active total, so it does not appear in tools built for live carriers.
Questions about Pure Unlimited
Is Pure Unlimited still in business?
It appears not. Wikipedia lists Pure Unlimited as a defunct MVNO and says its order page suggested switching to sister company Pure Talk. No official shutdown notice or end date was found.
Which network did Pure Unlimited use?
Wikipedia lists AT&T as Pure Unlimited’s host network, using GSM technology. Its sister brand, Pure TalkUSA, also runs on AT&T, per Phone Scoop in August 2015.
What happened to Pure Unlimited customers?
Per Wikipedia, the Pure Unlimited order page suggested customers switch to sister company Pure Talk. No source confirms an automatic transfer. Former customers should contact Pure Talk or choose another carrier.
Did Pure Unlimited include data?
No. Wikipedia describes Pure Unlimited as a no-data-service MVNO. Its plans covered calls and texts without mobile internet. BestCellular.com found no source listing its prices, so none are given here.
Sources
Checked October 14, 2026.
- Wikipedia: List of mobile virtual network operators in the United States: Defunct table row: Pure Unlimited, Personal, host AT&T, GSM, end date unknown; notes say defunct no-data MVNO whose Order Today page suggests switching to sister company Pure Talk. No references cited. Checked 2026-10-14.
- Phone Scoop: Pure TalkUSA Expands Retail Footprint to Sears and Kmart: August 11, 2015. Pure TalkUSA is a low-cost MVNO on AT&T’s network. Supports the sister brand’s network only; does not mention Pure Unlimited.
Best Cellular. “Pure Unlimited: Appears to Be Shut Down,” BestCellular.com. https://bestcellular.com/pure-unlimited/
Free to reuse with credit. Licence, sources and the full dataset. All defunct carriers are listed on carriers that shut down.